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Category Archives: Business

The Move: Micromanagement and the Big Picture

May 15, 2013
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homeChanging residencies, or moving the location of a business, is certainly one of the most challenging moments in a life. Although it certainly contains all the excitement that a new prospect for experience can offer, it also contains an enormous potential for stress. It’s a bit of an adage, however, to note that the vast majority of things that people worry about never happen . It’s also true that having some anxiety about a move is perfectly natural, because there are many unknown factors. With the help of companies such as HybridAir, these unknowns are minimized.… Read the rest

A Successful Trade Show Booth

August 17, 2010
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In order for trade show booths to be successful, it requires a steady stream of visitors. There are 2 choices: to either rely on the trade show promoter to bring in potential customers, or take hold of the reigns and market your trade show booth independently. The latter is the best choice to drive up the return on your investment.

With the right marketing technique, you’ll be able to dramatically increase foot traffic to your trade show booth. Traditionally, trade show booths have relied primarily upon the organizers of the trade show to do the promotion.… Read the rest

Cultivating Charisma

June 2, 2010
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Business school teaches any number of very useful tactics, strategies, and philosophies for making a good mark in the world at large. Statistics and formulas can be very helpful in making important projections that can give an idea about the life of the company, and offer some hints as to what needs work in order to make things run better. Cultivating charisma, on the other hand, is something that comes out of the person, and is something that can’t be given in any educational context. It comes from experience, combined with the natural talents that people are born with.… Read the rest